Sustainability Made Easy for Hotels

The Clean Advantage™ Lodging program automatically offsets carbon dioxide and other greenhouse gas emissions (Carbon Dioxide Equivalents or CO2e) by investing in a wide range of reforestation, alternative energy, biomass, and other projects both locally and globally that are subject to change as usage, price, and other factors vary throughout the year. In addition to these projects, we work with The Arbor Day Foundation to plants trees and support their certified CO2e reduction projects. Together, these investments and partners allow us to automatically provide a sustainable solution for your hotel property, occupants, employees, and community. See below for some of the projects we support today.

Bluff Road Project – Landfill Gas Capture, United States:

The Bluff Road Landfill is owned and operated by the City of Lincoln, NE. The permitted disposal area is approximately 171 acres. The Project includes the initial installation of 54 vertical landfill gas extraction wells, collection system piping, blower/flare station, and valves, pumps, and meters for the purpose of capturing and destroying methane. Additional landfill gas extraction wells and collection system piping will be installed in phases as the landfill expands vertically and horizontally.

Grid Interactive Solar Photovoltaic Power Project, Gujarat, India:

Louroux Bio Energies Limited (LBEL) has implemented 25 MW solar photovoltaic technology based power project at Village-Sujangadh, Taluka-Muli in Surendranagar district in Gujarat. LBEL is a Special Purpose Vehicle (SPV) established specifically to further the clean energy initiative of its parent company viz. Ajanta Overseas Limited (99.995% shareholding). The electricity generated from the project activity is exported to the regional electricity grid and sold to the Gujarat State Electricity Utility (Gujarat Urja Vikas Nigam Limited) under a power purchase agreement. LBEL has decided to use thin film technology for its 25 MW Gujarat project.

Ecomapua Amazon REDD Project – Ilha de Marajo, Brazil:

The Ecomapuá Amazon REDD Project is located on Marajó Island, Pará State, in Brazil’s Eastern Amazon region. The Marajó várzea is a critically valuable ecosystem, adding to the importance of the present project. The primary objective of the project is to avoid the unplanned deforestation (AUD) of an 86,269.84ha area within a private property owned by Ecomapuá Conservação Ltda. The present project will achieve predicted net reductions of 4,253.14ha of deforestation, and 1,432,278 tCO2e emissions over the 30 year project lifetime (01/01/2003 – 31/12/2032). Furthermore, a proportion of the carbon credits generated will be dedicated to improving social and environmental conditions for local communities. Marajó Island is classified as “extremely high” priority for preservation by the Brazilian Environment Ministry (“MMA”), consequently the Ecomapuá Amazon REDD Project contributes to National conservation goals and encourages further conservation efforts in and around this critical region.

Leipzig Administrative District – Reforestation, Germany:

Formerly serving as a site for coal mining, Germany’s Leipzig Administrative District is entirely devoid of trees and its natural forest. The work done by the Arbor Day Foundation to replant this land will ultimately protect the entire area’s watershed.

Lohberg 1/2 Project – Coal Mine Methane Gas Capture, Germany:

This project actively drains CMM from the active well from abandoned parts of the Hugo coal mine. 6 co-generation units, with a total capacity of 8.148 MW, will be feed into the public grid. By utilizing this power generation tactic, fossil fuel emissions will be displaced. Furthermore, the heat that is produced shall be fed into the heating main of Niederrein Heat and Power Plant, whereby the heat conventionally produced using fuel oil and natural gas is displaced as well. To avoid double marketing, this heat displacement is not accounted for in the CO2e emissions reduction formula and is instead an additional benefit.

Mt. Carberry Project – Landfill Gas Capture, United States:

The Landfill is located in the Unincorporated Township of Success, N.H. and consists of approximately 67 acres of developed landfill with an additional 43 acres which is undeveloped. The Landfill is projected to be operational through the year 2048 at the maximum fill rate per year (305,500 cubic yards per year) The site is approximately two miles east of Berlin, N.H. The landfill gas collection and destruction system was voluntarily installed in the Summer of 2007 and became operational in October 2007.

Bundled wind power project by KMSPL, Bangalore, India:

The project has been undertaken to harness the available wind power potential. The project has established 49 number of WTG aggregating to a total installed capacity of 38.275 MW. The project will generate approximately 89.92 million units of electricity per annum, which will be entirely sold to the State Electricity Boards or wheeled for captive consumption. The project will help in greenhouse gas emission reduction by using renewable energy resource for generating power which otherwise would have been generated using non- renewable, carbon intensive fuel common in the grid. The project is a green field project aimed at utilising wind energy to produce power. The implementation of project will achieve approximately 83,350 tCO2e emission reduction per annum by replacing grid based electricity which is predominantly generated by fossil fuel based thermal power plant in Southern Grid.

Bundled Wind Power Project by TASMA-V2, Tamilnadu, India:

Louroux Bio Energies Limited (LBEL) has implemented 25 MW solar photovoltaic technology based power project at Village-Sujangadh, Taluka-Muli in Surendranagar district in Gujarat. LBEL is a Special Purpose Vehicle (SPV) established specifically to further the clean energy initiative of its parent company viz. Ajanta Overseas Limited (99.995% shareholding). The electricity generated from the project activity is exported to the regional electricity grid and sold to the Gujarat State Electricity Utility (Gujarat Urja Vikas Nigam Limited) under a power purchase agreement. LBEL has decided to use thin film technology for its 25 MW Gujarat project.

Carbon Reduction

When we reduce your occupants hotel stay CO2e emissions. We do the hard work of investing in, developing, and operating projects that have been certified to sequester CO2e from the atmosphere. We follow strict guidelines and protocols and retire certified carbon credits on a leading public registry.

Standards

The Clean Advantage™ Lodging program follows strict industry protocols, regulatory guidelines, and our own internal standards when support carbon reduction projects:

  • Quantifiable — We must be able to precisely account for the tonnes of CO2 equivalent gasses (CO2e) reduced or removed by the project.
  • Verifiable — We must be able to prove the reduction has occurred, and that it was the result of the project activity.
  • Auditable — Verification/Validation reports delivered by accredited 3rd party verifiers.
  • Registered — All projects are registered, serialized and retired publicly.
  • Permanent — The beneficial action of a reduction of carbon to the atmosphere should be durable and lasting.
  • Additionality — The reduction or removal of CO2 equivalent gasses (CO2e) by a project must be shown to be dependent on the fact that the project is voluntary.